Over the past several weeks, we’ve introduced you to firms who are committed to staying connected with their clients and each other during the #covid19 crisis (and using ContactEase to do it). In this post, we’re turning our attention to the inaugural National Lawyer Well-Being Week. The aim of Well-Being Week is to raise awareness and encourage action across the legal profession to improve well-being for lawyers and their support teams.
Each day of Lawyer Well-Being Week focuses on a dimension of holistic well-being:
Monday: Stay Strong (physical well-being)
Tuesday: Align (spiritual well-being)
Wednesday: Engage & Grow (intellectual and occupational well-being)
Thursday: Connect (social well-being)
Friday: Feel Well (emotional well-being)
And while each of these areas is equally important, it’s Thursday’s theme of connection and social well-being that really resonates with us at ContactEase. While some may view CRM as just a software platform, it’s about connection — growing relationships and staying in touch. We look forward to sharing our favorite tips for developing and maintaining your professional relationships in the coming weeks. In the meantime, consider taking a look at some of these recommended resources from the Lawyer Well-Being website:
Our spotlight series continues this week with McNees, a full-service law firm based in central Pennsylvania with more than 130 attorneys representing corporations, associations, institutions, and individuals. The firm serves clients worldwide from offices in Harrisburg, Lancaster, State College and Scranton, PA; Columbus, OH; Frederick, MD; and Washington, DC. McNees is also a member of the ALFA International Global Legal Network.
Through its COVID-19 Articles & Resource Center, McNees provides businesses and individuals with content and analysis to navigate the issues impacting them during this time. The firm’s professionals closely monitor the latest advisories from the World Health Organization (WHO) and the U.S. Centers for Disease Control (CDC) as well as federal, state, and local authorities to ensure they are providing visitors with the most recent and up-to-date content.
McNees has always been a huge supporter of the communities it serves and in response to COVID-19 has expanded its pro bono efforts to help small businesses survive this crisis. The firm is doing as much as it can to help small businesses and individuals survive this crisis by helping them to understand new legislation, understand the resources available to them and navigate the challenges posed by the spread of COVID-19.
Staying connected with clients is the firm’s top priority. And during this difficult time of separation, McNees has also placed a special emphasis on staying connected with each other. The firm’s chair, Brian Jackson, holds regular firmwide meetings to ensure that everyone is on the same page. The firm also has fun theme days (like fancy socks Friday) which instill a sense of togetherness and keep morale high while working apart.
Iris Jones, the firm’s Chief Business Development & Marketing Officer, recently appeared on Legal Marketing Coffee Talk where she discussed the firm’s response to the COVID-19 crisis and shared insight on how law firm marketers can show value during this time.
Our latest client spotlight is putting us in a New York state of mind. Meet Pryor Cashman, a premier, mid-sized law firm with 180 attorneys in New York City, Los Angeles, and Miami. Pryor Cashman’s attorneys are known for getting the job done right, and doing it with integrity, efficiency, and élan from every office.
Pryor Cashman’s attorneys are providing ongoing analysis and insight to clients through the firm’s COVID-19 Resource Library. The firm adds resources and updates existing guidance regularly to help clients and their businesses during these difficult times. During a recent appearance on Legal Marketing Coffee Talk with Stefanie Marrone and Rob Kates, Mike Mellor, the firm’s Chief Marketing and Business Development Officer, stressed the importance of providing analysis and adding a layer of value to information that is readily available. “We don’t want to be another news source,” he said. The firm’s attorneys are pulling together to provide content and analysis in areas such as:
The firm encourages interested parties to visit its Resource Library which is being updated on a regular basis. For more information, visit PryorCashman.com or contact Mike Mellor who is happy to facilitate an introduction to the right person.
The ContactEase client spotlight series continues this week with an introduction to Bradley, a national law firm with a reputation for skilled legal work, exceptional client service, and impeccable integrity. The firm provides business clients around the world with a full suite of legal services in dozens of industries and practice areas. Founded in 1870 in Elyton, Alabama, the firm has retained the tradition of Southern hospitality even as it has grown into a global force.
Like many firms during the COVID-19 crisis, Bradley has given prominence to its coronavirus response by creating a Coronavirus Disease 2019 (COVID-19) webpage, as well as a COVID-19 webinar series. Something that really sets the firm’s response apart is its empathy. Bradley has focused on the client’s point of view by positioning itself as a partner to “walk through these uncertain times” together. Bradley asks questions on behalf of its clients (“If I have employees…?” or “Is my business essential?”) and provides visitors with an analysis and understanding of how these complex issues are affecting their businesses.
The collaboration between Bradley’s attorneys and marketing team has allowed the firm to provide clients with comfort and counsel in these unprecedented circumstances. Kelly Schrupp, the firm’s Director of Marketing said, “Bradley attorneys are working around the clock to help clients navigate the challenges presented during these uncertain times. Things are changing rapidly, so being there for our clients with current and accurate information is critical. Without the ability to manage our contacts, we could not communicate as effectively and efficiently with our clients during this time. We truly look forward to connecting with all of our clients and friends in person when this is behind us.”
You know that ContactEase works with law firms, but did you know we also work with accounting and other professional services firms? In this post, we’re stepping outside of legal and introducing you to Chicago’s ORBA (ORBA-Ostrow Reisin Berk & Abrams, Ltd.). ORBA helps privately-held companies and high-achieving individuals make and implement smart, confident, future-focused decisions. ORBA is an independent member of BKR International, a leading global association of independent accounting and business advisory firms representing the expertise of more than 160 firms with more than 500 offices in 80 countries around the world.
ORBA has been producing content at record pace to ensure that the firms clients are aware of and understand the implications of COVID-19 on their businesses. The firm has put out over a dozen COVID-19 related blogs and client alerts and continues to provide content and analysis to its clients and contacts. Recent communications include:
As part of our ongoing client spotlight series, we’re looking at how firms are working collaboratively to provide their clients with targeted content and analysis during the COVID-19 crisis. In this post, we’re introducing you to Morse, a Boston-area law firm representing companies that range in size from small technology startups to Fortune 1000 companies in industries such as software, medical devices, professional services, financial services, construction, manufacturing, retail, non-profit and healthcare.
Unlike many firms, the transition to a work from home environment was an easy one for Morse. “Thanks to the visionary leadership and technology savvy of our management team, Morse has been uniquely prepared for these circumstances. We were able to shift to work from home conditions immediately, providing every single employee with a laptop,” said Jaclyn Braga, the firm’s Director of Marketing. During this time the firm is maintaining departmental meetings and all-inclusive firm meetings virtually, but they’re also connecting socially. At the end of the first week of Massachusetts’ stay-at-home advisory, Morse hosted a firm-wide happy hour (virtually, of course) and recently hosted a game of virtual musical bingo.
The firm is using this time to share knowledge with clients and contacts as well. Of the firm’s COVID-19 response, Braga said, “If information is power, our COVID-19 Legal Response Team, drawn from multiple practice areas, has ably demonstrated that keeping clients and other readers armed with the critical facts and cogent explanations is the most empowering service we could possibly deliver. With that goal in mind, our COVID-19 Resource Collection was created and is updated regularly.” In addition to the firm’s resource collection, Morse maintains two blogs: Good Company and the Massachusetts Employment Law Blog to provide excellent analysis on how COVID-19 is impacting businesses and industries represented by the firm.
Our latest client spotlight features Warner Norcross + Judd.
Client service and teamwork are the founding principles of Warner Norcross + Judd and they apply these principles at every level of their organization. With eight Michigan offices and over 230 attorneys working in 14 industry groups and 27 specialized practice areas, Warner meets the legal needs of clients operating throughout Michigan and around the globe.
In this unprecedented time, Warner has risen to the COVID-19 call by maintaining a COVID-19 Resource Center on its website where new content is posted daily, featuring a “Question of the Day” and various other eAlert notices and webinar invitations and recordings. Warner is fully committed to providing clients with insight regarding new COVID-19 legal developments and continues to do so, as the crisis unfolds.
ContactEase has been an integral part of the process – enabling the firm to build its largest email list to date, using narrowed criteria to send COVID-19 related eAlert and webinar notices to clients, potential clients and client referral sources. As a result, Warner’s three recent COVID-19 webinars drew over 2,600 unique registrants – a huge jump in attendees for the firm. From these registrants, Warner gained numerous new contacts for the firm’s email list using ContactEase.
Additionally, Warner has developed a COVID-19 subscriber list through ContactEase and the list keeps growing. We’re excited to see one of our partner firms utilizing our tools to help them inform clients on important legal changes during the COVID-19 crisis.
With more content going out than ever before, we think it’s important to recognize those firms that are going above and beyond. ContactEase firms are doing a great job of getting focused content out and in front of their important clients and contacts in record time.
In this post, we introduce you to Bowles Rice, a full-service law firm with seven offices and over 100 attorneys serving clients in West Virginia, Pennsylvania, Ohio, Kentucky, Virginia and throughout the United States.
Attorneys in the COVID-19 Legal Response Team at Bowles Rice monitor federal, state and local developments and advise businesses on fast-breaking issues. With regular e-alerts and a dedicated resources page, the firm is providing clients with the resources and analysis needed during this time.
From the Home Office: Amber Elliott, Director of Client Services at ContactEase
ContactEase has been a fully remote company for nearly twenty years. We know that you’re being inundated with tips on working from home (and we agree with a lot of them), but we also know that working from home can be a challenge under the best of circumstances. As many ContactEase firms are temporarily transitioning to a work from home environment, we wanted to share our own experiences with you. In this post, we’re talking to Amber Elliott, Director of Client Services at ContactEase!
Q: How long have you been working from home? I’ve been working from home for almost nine years. I’ve been home schooling a 4th grader for the past two weeks and it’s a whole new ball game now.
Q: What is your favorite thing about working from home? It’s a toss-up between the dress code and the commute.
Q: What is your least favorite thing about working from home? My least favorite part of working from home has always been the absence of face-to-face interaction with other adults. As it turns out, that has served as great training for what we are all being asked to do now!
Q: Do you have a funny story or anecdote about working from home? Oh, I have lots of them…some that probably shouldn’t be shared with a wide audience, but one I’ll never forget is a couple years ago when I had a new puppy (I thought was asleep) and a sick kiddo at home. We were all in my office when all of a sudden I saw sparks fly and heard a loud pop. Turns out that puppy wasn’t actually asleep under my desk and nearly set my office on fire! Definitely filed that one under the “things you never thought you’d have to text your boss.” Thank goodness nobody was hurt and it makes for a good story now.
Communicating with your firm’s important clients and contacts has never been more crucial. ContactEase firms are doing a great job meeting today’s unique challenges head on. During this challenging and unique time, we think it’s important to focus on the positive and that’s why we’re especially excited to introduce you to Rhoades McKee.
Operating in West Michigan since 1960, Rhoades McKee offers over 25 legal practice specialties to individuals and organizations in the areas of Litigation, Business and Corporate, and Real Estate. The firm has offices in Grand Rapids, Hastings and Holland, Michigan.
The Rhoades McKee COVID-19 Legal Response Team is a collaborative group of specialists from the firm’s employment, business, tax and contract law teams to assist organizations and business as they navigate the legal issues and impacts of this crisis. In addition to targeted alerts, the resource center provides visitors with easy access to a number of federal, state and firm resources. Members of the Rhoades McKee leadership team will also be participating in a webinar on April 1, 2020: Practical and Legal Aspects of Restructuring Strategies in a Financial Crisis which will focus on the financial and legal aspects of cash flow and operational strategies during this turbulent time.
We look forward to sharing our next client spotlight with you very soon!
From the Home Office: ContactEase Chair & CEO, Jeff Reade
ContactEase has been a fully remote company for nearly twenty years. We know that you’re being inundated with tips on working from home (and we agree with a lot of them), but we also know that working from home can be a challenge under the best of circumstances. As many ContactEase firms are temporarily transitioning to a work from home environment, we wanted to share our own experiences with you. In this post, we’re talking to ContactEase Founder & Chair, Jeff Reade.
Q: How long have you been working from home? I’ve been working at home continuously since about 2002, but started the business in my house in 1991 (in the Cole Valley district of San Francisco — that’s where Cole Valley Software gets its name) and worked out of it from 1991-1996. Under pressure from the city (we had nine employees in two flats of my home), we moved into an office until 2002.
Q: What is your favorite thing about working from home? Both of my sons were born after I started permanently in my home office, and it has been great to be able to spend more time with them during the day than if I had a commute.I also get to spend more time with [my wife] Louisa, who sometimes comes in to check on me or bring me lunch.
Q: What is your least favorite thing about working from home? In San Francisco, when I was sick, everyone would still come to work and I’d be holed up in my bedroom.
Q: Do you have a funny story or anecdote about working from home? One time I was on a call with a group of people and my then three-year-old son, Charlie, opened the door to my office. I smiled and tried to waive him off to let him know that I was busy. All of a sudden he said, “I need a hug!” Everyone on the call thought it was the cutest thing ever. I gave him a hug and sent him back upstairs. It was pretty sweet.
In these unusual and challenging times, professional services firms (and their marketers) are working harder than ever to continue to be a trusted advisor, provide excellent service and to meet their clients’ needs. Our clients are doing a great job of this and we want everyone to know. In a world overcome by uncertainty, we think it’s important to look for the positive. And this is why, over the next few weeks, we’re going to shine a spotlight on our clients and how they’re meeting these unique challenges head on. Look for our first client spotlight tomorrow. Is your team doing something to communication with clients and stay connected during this time? We want to hear from you! Contact firstname.lastname@example.org.
From the Home Office: ContactEase Edition Did you know ContactEase is a remote workplace and has been for nearly twenty years? We know that that your inbox is flooded with invitations to webinars about working from home or tips for setting up your home office. Of course, these tips are great and most make a lot of sense (we all agree that having a dedicated work space is important), but we also know that working from home can be a challenge under the best of circumstances. Over the next few weeks, along with our client success stories, we’ll be sharing a little about our own work from home experiences.